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Courtenay Adopts Strategic Cultural Plan To Strengthen Arts, Culture And Heritage In The Community

Monday, March 17, 2025 at 7:30 AM

By Jay Herrington

(PHOTO City of Courtenay Facebook)

The City of Courtenay has a new roadmap to guide priorities and investments in arts and culture over the next ten years.

Courtenay Council adopted a new Strategic Cultural Plan, “Culture Connects Us,” at last week’s meeting.

The plan has been in development over the past two years with local residents, arts and cultural partners, and equity priority groups.

It prioritizes reconciliation, relationship building, and investment in arts and culture, especially in Courtenay’s downtown.

The plan highlights the need for advocacy and policy development at the local and regional level, as well as the important role arts and culture play in the economic and social fabric of our community.

Courtenay Mayor Bob Wells says the plan reflects the passion and commitment in the community.

“We heard loud and clear throughout the development of this plan how much our residents value arts and culture and the role it plays in connecting us to one another,” said Wells.

“This plan was shaped by extensive public and cultural sector input. It will support long-term stability in our cultural landscape through many specific and practical actions that will support investment in culture as a benefit to our economy, tourism and social well-being.”

An implementation strategy is now underway that will guide the execution of the plan.

Next steps include hiring a culture and events coordinator and conducting needs assessments of City-owned cultural facilities.

To learn more about the plan, visit City of Courtenay.

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The word "éy7á7juuthem" means “Language of our People” and is the ancestral tongue of the Homalco, Tla’amin, Klahoose and K’ómoks First Nations, with dialectic differences in each community.

It is pronounced "eye-ya-jooth-hem."